Mention-tracking methodology

How the numbers get made

The pipeline behind the CiteWatch report: what gets pulled, what gets counted, and what a tracker can't promise. Bundle-wide measurement principles live on the AnswerFootprint methodology page.

The pipeline

  • Weekly pulls: for each customer we run a fixed panel of category questions against AI engines via the DataForSEO LLM-mentions API — the same commercial substrate the enterprise tools use, at a fraction of the retail markup.
  • What we measure: mention share (how often your brand appears in answers vs competitors), question winners (which prompts you win/lose), and cited sources (which pages earn the citations — the actionable part).
  • Dated + diffed: every report carries its pull date and diffs against your history — "you gained/lost these questions this week," not a static snapshot.
  • Real sample: the sample report is an actual pull (2026-07-18) for a real brand, not a mockup — what you see is exactly what subscribers get.

What a tracker can't promise

AI answers are non-deterministic and personalized; a tracker measures the trend, not a guarantee. We never promise rankings. If a vendor does, ask for their pull methodology.

Who runs this

Independent and solo-operated. Questions, corrections, or a category you want tracked: hello@answerfootprint.com.